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The most popular E-Commerce platforms for online retails.

From 1994, E-Commerce, transaction of buying and selling online, is officially defined by Amazon’s debut. Over more than two decades, E-Commerce grows dramatically and becomes a global trend from 2010. Currently, there are plenty of E-Commerce brand names with a wide range of platforms that together contribute to the retail industry. In different business sizes and products, they always have a suitable platform with fully customization to match with the requirements of sales process. Each platform has particular features and it seems to be hard to indicate what is the best E-Commerce platform in the world. Here below is some of them, which are the most popular platforms today.

Shopify

Shopify is founded in Canada in 2006 and started by a business owner who needed to sell snowboarding equipment, nowadays it becomes one of the most popular all-in-one E-Commerce platforms. There are more than 100,000 stores using this platform, which allows them to upload an unlimited amount of products data with easy control. Shopify has a diverse app store contains over 1,000 apps for both free and paid. Its scalability is also amazing to fit any type of business. Moreover, Shopify is a great option for retailers who don’t have much experience in E-Commerce because it has a flexible pricing options, the lowest price is only $9 per month.

WooCommerce

A remarkable portion in target users of WooCommerce is website owners who already have WordPress sites and need e-commerce function. WooCommerce can be integrated easily with WordPress platform, it is one of main selling points and suitable for retailers who are newbie in E-Commerce. The platform is 100% open source and in most basic form, it charges no fee. However, there will be additional expenses if business owners want to grow with more plugins, and another main cost for WooCommerce clients is theme if they need to customize for an optimal UX website. Cost for themes is between $50 and $100, it is an acceptable number.

Drupal Commerce

Drupal is the only commerce platform that is created totally in an entire content management system (CMS). Users of this platform can customize their working process easily, it is appropriate with business owners who are not professional in working on backend of E-Commerce platforms. Drupal is also one of the most powerful platform with an extremely flexibility, it means the system is highly modular and configurable. It results in a strong scalability, but Drupal is still not a good choice for new entrepreneur. In order to explore and build up a Drupal website with full potential, the owners need at least a full-time developer who can set up overall configuration to make the website match with business requirements.

Magento tends to be suited for large business and be well-known as an E-Commerce platform for enterprises. The platform offers robust and complex ecommerce options for high level working process. One of the main advantages to build an online store on Magento is it is professional in reporting tools. On its official website, Magento describes its platform as “the world’s largest and most versatile offering of customized and tested extensions”. Features of Magento platform enable website owners to better interpret their data and optimize their checkout system for targeting and strategy purposes. In other words, retailers will retain their most valuable customers and attract new ones by showing them the ecommerce experience they are passively looking for. Therefore, Magento can attract some of the most popular brands in the world as current clients which includes Burger King, Coca Cola, Murad and so on. For example, Burger King used Magento to build a website that contains online ordering application to process over 1000 orders per hour on a working day.

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